What personal information do we collect from the people who visit our blog, website, or app?
When commenting or registering on our site, as appropriate, you may be asked to enter your name, email address, Website Address, or other details to help you with your experience.
When do we collect information?
We collect information from you when you fill out a form or enter information on our site, including when you leave a comment on a blog post or page.
How do we use your information?
We may use the information we collect from you when you sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
To send periodic emails regarding events, products, and services (when you subscribe to these).
To follow up with you after correspondence (i.e. comments or email inquiries)
To fulfill your online orders
Do we use ‘cookies’?
Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services, such as Google Analytics and Facebook, that track this information on our behalf. Cookies are also used to remember items placed in your online shopping cart on this site.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies.
If you turn cookies off, it may minimally affect the user’s experience.
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
Some third-party links to products (such as books) may (and likely do) contain affiliate links that allow us to earn a small percentage of any purchases made at no extra cost to you as the buyer.
As an Amazon Associate, we earn from qualifying purchases.
This site uses affiliate links through Amazon, Barnes & Noble, iBooks, Rakuten (Kobo), Abe Books, and Book Depository. Clicking on these retailer links may store cookies on your computer to ensure commissions made from purchases referred by me are credited to me as appropriate. These types of cookies tend to have a short-term expiration date before they disable automatically, typically within 24 hours.
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users.
We use Google Google Analytics on our website.
We have implemented the following:
Demographics and Interests Reporting
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add-on.
California Online Privacy Protection Act
According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
Email Marketing Data Processing:
We use MailerLite to manage our email marketing subscriber list and to send emails to our subscribers. MailerLite is a third-party provider, which may process your data using industry-standard technologies to help us monitor and improve our newsletter.
You can unsubscribe from our newsletter by clicking on the unsubscribe link provided at the end of each newsletter.
You Can change your personal information:
By selecting the Update Preferences link at the bottom of any and all emails.
How does our site handle Do Not Track signals?
We honor Do Not Track signals and do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.
Does our site allow third-party behavioral tracking?
It’s also important to note that we allow third-party behavioral tracking, including but not limited to Google Analytics, MailerLite, and Facebook Pixel.
To comment on our blog, you must register on our site, in which case you agree to the personally identifiable information you provide to be stored for maintaining purposes. Other than what information is publicly shown when leaving a comment (ie.e provided username, comment text, photograph), this information will not be shared with any third parties.
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.
We do not specifically market to children under the age of 13 years old.
Third-parties, including ad networks or plug-ins, may collect PII from children under 13.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify the users via in-site notification:
Within 7 business days
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
Send information, respond to inquiries, and/or other requests or questions
Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
Note: Your email address is only collected when you fill out a form or leave a comment on this website. Cookies are used by Wix (this site’s web host), and applications that run on this website, including but not limited to Google Analytics, Mailerlite (pop-up), and Facebook Pixel, to personalize your experience on this site as well as to help personalize ads you receive on other sites where ads are already being shown. You can disable cookies in your browser settings to prevent this type of tracking. See above regarding Cookies and how we use them.
To be in accordance with CAN-SPAM, we agree to the following:
Not use false or misleading subjects or email addresses.
Identify the message as an advertisement in some reasonable way.
Include the physical address of our business or site headquarters.
Monitor third-party email marketing services for compliance, if one is used.
Honor opt-out/unsubscribe requests quickly.
Allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can:
Follow the instructions at the bottom of each email (Manage Preferences | Unsubscribe), and we will promptly remove you from ALL correspondence.
ATTN: NICOLE LOCKER
PO BOX 93662
LUBBOCK, TX 79493
Last Edited on 2019-08-07